Proven Social Theory: Clothes that girls love, boys usually hate.
Better still: If boys hate it, fairly good indication that what you’re wearing, is spot on.
This is the theory New Yorker Leandra Medine lives by, and now makes a living from.
‘The Man Repeller’, established just under 2 years ago was born after a day of shopping with a friend in downtown NYC.
Complaining about her love life, (whilst wearing a triple-denim outfit) it was Leandra’s friend who cracked the code, “Look at what you’re wearing….you’re a Man Repeller!”
According to Leandra, the rest is History.
Averaging around 750,000 hits a month, this Man Repeller blog is doing something right. Whether it be drowning yourself in 7 layers before you leave the house, or simply throwing on a pair of incredibly flattering Harem Pants, Leandra has the perfected the recipe for repelling.
For a lesson in print clashing, or a quirky Fashion Week re-cap, this virtual space is a one stop shop.
If you aren’t already following this Repeller and her brain juice, consider this entry an early birthday present – meet, greet and unleash your inner Man Repeller - http://www.manrepeller.com
By Georgy Searles, Magnet PR